The Zune did exist and has since been discontinued. It was not as capable as the iPod touch, and a lot less user friendly. It had a very buggy browser in the HD version. It had a lot of potential, but Apple pretty much crushed them. Not to mention, it was really cool that the apps were free, but it didn't have many. Who wants to develop apps that won't make you any money? That was another big contributor to their downfall.